Key Takeaway
Adam Mosseri says platform’s algorithm ‘feels like a black box’ but company trying to give users more control after Labor announces opt-out planInstagram’s chief executive has said users will have a worse experience in an algorithm-free world, seeing more brand-related content, and spend less time on the app. The comments come as the Australian government plans to give users the…
Published September 10, 2026 · Category: News
Overview
Adam Mosseri says platform’s algorithm ‘feels like a black box’ but company trying to give users more control after Labor announces opt-out plan
Instagram’s chief executive has said users will have a worse experience in an algorithm-free world, seeing more brand-related content, and spend less time on the app.
Details
The comments come as the Australian government plans to give users the option to opt out of algorithms, with the prime minister, Anthony Albanese, announcing plans on Tuesday to require social media platforms to prompt users to choose between a feed of algorithm-recommended content or a reverse chronological feed of the pages users follow. Labor also plans to introduce a range of measures designed to address online harm on the sites.
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Source
Originally published at www.theguardian.com.
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What is "Instagram boss says users will be ‘overwhelmed’ with brand content in algorithm-free world" about?+
Adam Mosseri says platform’s algorithm ‘feels like a black box’ but company trying to give users more control after Labor announces opt-out planInstagram’s chief executive has said users will have a worse experience in an algorithm-free world, seeing more brand-related content, and spend less time on the app.The comments come as the Australian government plans to give users the option to opt out of algorithms, with the prime minister, Anthony Albanese, announcing plans on Tuesday to require soci
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This story was reported by The Guardian World.