Key Takeaway
Ben Cohen says his ice cream company has been silenced by corporate ownership – and a boycott of Magnum brands could force a saleBen & Jerry’s ice cream in the tub is still great, but the brand’s newest chocolate-covered ice cream bar on a stick? “It ain’t the same,” Ben Cohen, the company co-founder, told the Guardian.
Published July 31, 2026 · Category: News
Overview
Ben Cohen says his ice cream company has been silenced by corporate ownership – and a boycott of Magnum brands could force a sale
Ben & Jerry’s ice cream in the tub is still great, but the brand’s newest chocolate-covered ice cream bar on a stick?
Details
“It ain’t the same,” Ben Cohen, the company co-founder, told the Guardian. Sure, the chocolate coating is still thick enough, but the ice cream itself is “kinda fluffy”, Cohen said – an insult in the ice cream world that suggests extra air was added to cut costs.
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Source
Originally published at www.theguardian.com.
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What is "‘It ain’t the same’: inside the bitter battle to free Ben & Jerry’s" about?+
Ben Cohen says his ice cream company has been silenced by corporate ownership – and a boycott of Magnum brands could force a saleBen & Jerry’s ice cream in the tub is still great, but the brand’s newest chocolate-covered ice cream bar on a stick?“It ain’t the same,” Ben Cohen, the company co-founder, told the Guardian. Sure, the chocolate coating is still thick enough, but the ice cream itself is “kinda fluffy”, Cohen said – an insult in the ice cream world that suggests extra air was added
Who reported this story?+
This story was reported by The Guardian World.