Overview

Why food companies love labels like "organic" and "high protein," why our brains are misled by them — and how to avoid paying extra for marketing.
Source
Originally published at www.npr.org.
Why food companies love labels like "organic" and "high protein," why our brains are misled by them — and how to avoid paying extra for marketing.

Why food companies love labels like "organic" and "high protein," why our brains are misled by them — and how to avoid paying extra for marketing.
Originally published at www.npr.org.